Chess Awareness Barometer

Chess is one of the most widely played sports globally. Last year, the world champion changed and we are now pleased to update our annual awareness barometer regarding the name and location of the current Champion. This report marks the second official Chess Awareness Barometer!

3% of Germans know the name of the Champion in 2023. 3% know
that he was born in China.

Here’s a breakdown:

Champion's personal avatar

Here’s a breakdown:

Statistics map
Statistics graphics

But what were the wrong answers? Glad you asked!

  • person avatar

    71 %

    Don’t know who

    Ger 65%, UK 77%

  • person avatar

    10 %

    Magnus Carlsen

    He declined to defend his title and didnt play in the last match

  • person avatar

    5 %

    Garry Kasparov

    World Champion between the years 1984...2000

  • person avatar

    2 %

    Vladimir Kramnik

    World Champion in 2006 and 2007

  • person avatar

    1 %

    Viswanathan Anand

    World Champion between the years 2007...2013

  • person avatar

    1 %

    Levon Aronian

    Three-time Olympic champion in the Armenian national team

  • person avatar

    1 %

    Fabiano Caruana

    Four-time Italian champion in 2007, 2008, 2010 and 2011

  • person avatar

    61 %

    I don’t know where

    Ger 64%, UK 59%

  • person avatar

    13 %

    Russia

    7 World Champions in the last 50 years

  • person avatar

    9 %

    Norway

    Home of the world champion from 2013 to 2023

  • person avatar

    2 %

    United States

    Home of the great world champion Bobby Fischer

  • person avatar

    2 %

    India

    It’s probably the home of the next world champions

  • person avatar

    1 %

    Armenia

    An Armenian was a World Champion as a citizen of the USSR

  • person avatar

    1 %

    Georgia

    Actually, there were no Georgian World Champions ever

Here’s a formal report for the nerds:

AnswerTotalukgerMenWomen18...2425...3435...4445...5455+
440222662136214422584456727227701792
Which one, if any, of the following do you think is the current World Chess Champion?
Garry Kasparov5%3%7%5%5%2%3%5%6%6%
Viswanathan Anand1%1%2%2%1%1%2%2%1%1%
Fabiano Caruana1%1%2%1%1%2%2%2%1%0%
Magnus Carlsen10%9%10%15%4%17%13%8%10%7%
Sergey Karjakin2%1%2%2%1%2%2%3%1%1%
Vladimir Kramnik2%2%2%2%2%4%4%3%1%1%
Levon Aronian1%0%2%1%1%2%2%2%1%0%
Ding Liren3%2%3%4%2%7%4%2%2%2%
None of these4%3%5%4%5%8%6%4%4%2%
Don’t know72%77%65%64%79%56%63%68%73%79%
In which one, if any, of the following countries do you think the current World Chess Champion was born?
Russia14%16%11%13%14%14%12%13%15%14%
India2%2%2%2%5%3%2%4%1%2%
United States2%3%2%3%2%2%5%4%2%2%
China5%7%3%5%5%8%7%5%6%3%
Norway9%8%10%14%4%14%12%9%9%7%
Armenia2%1%2%2%1%2%1%3%1%1%
United Kingdom2%1%2%2%1%5%2%2%1%1%
Georgia1%1%2%1%1%1%2%2%1%1%
None of these2%1%2%2%2%5%2%3%1%1%
Don’t know61%59%64%55%68%48%55%55%62%69%

The survey was conducted between August 25th and September 3rd, 2023, in the UK and Germany by YouGov on behalf of World Chess.