Chess is very good for you.\u2731

World Chess is the company making chess a sport the world plays and follows \u2014 public, and listed in London as CHSS. We took over the City to reach our UK community \u2014 while building the game for a global audience.

\n 600 million players. Zero public chess companies. Until now.\n LSE: CHSS\n

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\"The — Liverpool Street \u00b7 Central Line

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Two messages in one poster.

On the surface, it's a health ad \u2014 chess sharpens your mind. In the pink box, it's a message for the City: 600 million people play, no chess company was ever public, and World Chess is the first. It trades in London as CHSS.

\"The — Tottenham Court Road \u00b7 Central Line

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Why chess is good for you.\u2731

The asterisk on the poster isn't a punchline. Each claim is real, and each one is a reason to start playing today.

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01Focus

It sharpens your focus.

A game lasts a coffee break, and it asks for all of your attention. Studies link regular play to stronger focus and working memory \u2014 the raw material of good work.

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02Career

It's good for your career.

Put it on your CV. Hiring managers read chess as a strong positive signal \u2014 most of all the senior ones who do the hiring. It says you think ahead and keep your head under pressure.

\n Read the research \u203a\n

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03Decisions

It trains better decisions.

Every move is a choice you can't take back, with no one to blame but you. It's why the posters hang next to the trading floors \u2014 players learn to decide calmly, under pressure.

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04Longevity

It keeps the mind young.

Long-running studies associate regular, demanding play \u2014 chess among them \u2014 with a lower measured risk of cognitive decline in later life. A board costs less than most things that promise the same.

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05Calm

It's a better kind of screen time.

No feed, no autoplay, no outrage. One position, one decision, one clock. Twenty quiet minutes that leave you sharper, not drained.

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London first. Then everywhere.

Chess belongs to 600 million players and 190 national federations. Any of them can take this campaign \u2014 the artwork, the claims, all of it \u2014 and run it in their own city, in their own language. We made it. They put it up.

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